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Trade Optimization done right can increase your Promotional ROI significantly. The CPG industry has become more complex. Making fact-based pricing and promotion decisions in a timely manner is a growing challenge. Learn how to transform your organization’s Revenue Management function.
How to Develop the Optimal Pricing Strategy…
In setting pricing & promotional plans, using different pricing strategies and tactics for different products can be THE key driver of business performance. This is much like selecting the right club to make the perfect shot on the golf course!